Strategy

The company Apta Medica Internacional d.o.o. follows a strategy of growth and creation of additional income in the three following ways:

  • with higher sales of existing products,
  • expansion of operation to new markets and
  • sale of new products.

We are capable of successfully competing in the pharmaceutical products market in the region on the basis of three crucial elements:

  • high-quality affordable products,
  • quick response time and
  • well established relations with our customers and partners.

We are trying to constantly expand our product portfolio on two segments, i.e. our own branded medicines as well as medicines and products distributed in our partners' name.